Organizing for International Marketing
Describe the key approaches to entering international market
State reasons for adapting marketing plans for international market
Explain the regulations guiding the international market
Meaning and Reasons for International Marketing
State the meaning of international marketing
Mention the importance of international trade systems
Explain the reasons for international marketing
Explain the effects of features on a company or individual
Marketing Mix
Explain marketing mix
Identify the four Ps of marketing
Explain market environment
Differentiate between the factors that affect market environment
Common insurance technologies
List some common terminologies used in insurance;
State their meanings.
Chatered insurance institute of nigeria(CIN)
State when CIIN was established;
List the functions of CIIN
National insurance commision (NAICOM)
Mention when NAICOM was established;
Explain the regulatory functions of NAICOM
Institute of loss adjusters of nigeria (ILAN)
List the function ILAN
State the membership of ILAN
Nigeria council of registerd insurance broker (NCRIB)
State the meaning of membership of NCRIB;
Identify the roles of NCRIB.
Nigerian insurer association(NIA)
Purpose;
Role;
Membership of Nigerian insurer association.
Special features of life assurance
State peculiar features of life assurance;
Explain the differences between life and non-life assurance.
Economic Groupings in West Africa
Narrate the history of ECOWAS, NBC, LCBC, WACH, MANO River Basin;
List the member countries.
Explain the objectives of ECOWAS, NBC, LCBe.
Second Tier Securities Market (SSM)
Explain the meaning of Second-tier Market.
Advantages of SSM to companies and investing public;
The operating regulations
Distinguishing between primary and secondary markets.
Differentiating between first-tier securities and second-tier securities markets.
Stock Exchange (SE)
Explain the meaning of Stock Exchange;
State the functionsand importance of the stock exchange;
Describe organizational set-up and procedures at the stock exchange;
Mention the securities (i nstru ments) trade in the capital market;
Explain capital market and methods of raising funds;
Describe the speculators in the stock exchange.
Name bodies that can access the capital market.
Business Documents
List and describe the various documents used in buying and selling of goods;
Explain trade terms;
State the full meaning of Mthe abbreviations used in trade;
Eumerate# terms of sale;
List and evaluate the various means of payments.
Consumer Protection
Explain the need to protect consumers;
Explain consumerism;
List the instruments for protection;
List the organs or agencies responsible for consumer protection.
Introduction to Marketing
Explain the meaning of marketing;
Discuss the importance and functions of marketing in an economy; ,
Explain the marketing concept and marketing mix;
Classify products;
Describe various pricing policies;
Identify marketing activities associated with place;
Explain the methods of promotion.
Introduction to Business Management
Explain the meaning and objective of business;
Identify business resources;
Define management;
Draw organizational chart of business;
List the departments in a business organization;
State the functions of each department;
State the social responsibilities of business.
Structure of Business
Draw an setorganizational chart showing various positions;
Distinguish between the power of an individual and the power of an office;
Define span of control;
State the importance of inter and intra departmental communications to business;
List the various media of communication.
Business Law
List and explain the branches of commercial law;
Distinguish between rights and duties of the principal and agent;
Describe the rights and obligations of the employer and the employee;
Explain patent, trademark, copyright, etc.
Identify documents required for business establishment.
Business Law
List and explain the branches of commercial law;
Distinguish between rights and duties of the principal and agent;
Describe the rights and obligations of the employer and the employee;
Explain patent, trademark, copyright, etc.
Identify documents required for business establishment.